If you’ve launched a study using Audience Marketplace and received an email indicating that your study has been paused (due to your incidence rate fluctuating outside your initial estimate) requesting further approval of new costs you will have the option to accept or decline the new rate.

(Example of email notification below):

If you do not accept the new rate, you can do one of two actions:

  1. Do nothing. Your audience will remain stopped.

  2. Decline the new rate. To do this, click on the ‘Audience’ button in the left pane, click ‘Resolve’ and select ‘Decline’ in the Audience tile. Please note, there will be no change on what you see on the screen. Rest assured, that your study will not continue to launch.

Note: if you choose to decline fielding of your study because of a new rate, your study’s initial 100 responses will be hidden from the report and you won’t have to pay for them.

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